education

New York University School of Law (J.D., 1979)
University of Rochester (B.A., 1976), magna cum laude

related practices

related industries

bar admissions

Florida
California
New York

court admissions

Florida State Courts
California State Courts
New York State Courts
U.S. District Court, Middle District of Florida
U.S. District Court, Southern District of New York
United States Supreme Court

Jill Sarnoff Riola

Shareholder

jriola@carltonfields.com

Orlando

T: 407.244.8246

F: 407.648.9099

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Jill Sarnoff Riola specializes in United States and international intellectual property litigation and transactions, with particular expertise in complex intellectual property transfer and ownership matters, including research and development projects, joint venture agreements, merger and acquisition deals, and incubator technology licensing.

A former in-house attorney in both the consumer products and technology industries, Ms. Riola works directly with each of her clients to understand their business and assist them in developing appropriate intellectual property strategies that align with their present and future business plans, including development, protection, enforcement, and monetization of domestic and international intellectual property portfolios.

An experienced intellectual property litigation mediator, Ms. Riola sits on the panel of certified mediators for the United States District Court for the Middle District of Florida and is a long-standing member of the International Trademark Association (INTA) Panel of Neutrals.

Ms. Riola is board certified in Intellectual Property Law by The Florida Bar.

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Publications

06.03.2013	U.S. Supreme Court to Decide Standing Requirement to Bring False Advertising Claim
03.26.2013	“U.S. Supreme Court Applies ‘First Sale’ Copyright Doctrine to Allow Import and Sale of Gray Goods,” Carlton Fields Alert (March 26, 2013).
12.03.2012	“The Meaning of “Use,” and Proving it to Get Federal Registration,” Carlton Fields Web article (December 3, 2012).
12.27.2011	Client Resource:“ Managing Your Intellectual Property” (December 27, 2011).
01.01.1993	Contributing Author, “Legal Issues in the Production of Multimedia, Demystifying Multimedia: A Guide for Multimedia Developers from Apple Computer, Inc.” (1993).
01.01.1993	“Practical Strategies for Corporate Trademark Licensing,” The Journal of Proprietary Rights (Weil, Gotshal) (1993).
01.01.1992	“Getting A Grip: A Practical Approach to Corporate Production of Multimedia,” The International Computer Law Adviser; The Licensing Journal (1992).
	“But I Paid For It, What Do You Mean I Don’t Own It?” Orlando Business Journal (1991).

Speaking Engagements

Guest Lecturer, “Legal Issues in International Business,” Crummer Graduate School of Business, Rollins College, Winter Park, FL (2005 and 2004)
Presenter, “But I Paid For It, What Do You Mean I Don’t Own It,” Technology Partners Global, Orlando, FL and Tampa, FL (2002)
Presenter, “Florida Electronic Transactions Act and the Real Estate Industry,” Florida Land Title Association Annual Meeting, Jensen Beach, FL (2001)
Presenter, “Trademarks, Copyrights, and the Internet,” California State Bar Association, San Francisco, CA (1997); and Promotional Marketing Association of America, Annual Law Conference, Chicago, IL (1995)
Presenter, “Practical Strategies for Software Licensing,” Practicing Law Institute, San Francisco, CA (1995); and PLI, San Francisco, CA (1994)
Seminar Co-Chair, European Community Trademark Act Seminar, Bureau Gevers and Sres. Elzaburu, San Francisco, CA (1995)
Seminar Co-Chair, Computer Industry Seminar on “Trademarks,” INTA Annual Meeting, Orlando, FL (1995); and Seattle, WA (1994)
Presenter, “Intellectual Property Rights Agreements for Multimedia,” International QuickTime Developers Conference, San Francisco, CA; Santa Clara County Bar Assoc., Sunnyvale, CA (1993); CA State Bar Annual Meeting, San Francisco, CA; AIPLA, Palm Springs, CA (1992)
Presenter, “Global Intellectual Property Series, Practical Strategies Trademarks: Licensing,” PLI, Los Angeles, CA (1992)

Professional Recognition

AV Rated by Martindale-Hubbell
Selected for inclusion in Florida Super Lawyers (Intellectual Property) (2013)
United States District Court for the Middle District of Florida Panel Mediators (2004-present)
International Trademark Association Panel of Neutrals (2005-present)
State of Florida, Supreme Court Certified Arbitrator (2005-present)
Orlando Business Journal's Best of the Bar for Intellectual Property (2006)
Florida Trend’s Florida Legal Elite (2010)

Professional and Civic Activities

The Florida Bar
Business Committee
Intellectual Property Section
International Trademark Association (INTA)
Executive Committee (1993-1994)
Board of Directors (1991-1994)
Chair, Special Ad Hoc Committee on ADR (1992-1994)
Internet Policy and Electronic Communications Committees (1996-1997)
Anti-Counterfeiting and Enforcement Committee (1997-1998)
Membership Committee (2000-2001)
Roundtable Committee (2004-present)
ADR Committee (2005-2009)
Panel of Neutrals (2005-present)
California State Bar Association
Executive Committee, Intellectual Property Section (1990-1991) and (1999-2000)
New York State Bar Association
American Bar Association
Jewish National Fund, Orlando Chapter
Board of Directors
Women's Alliance
Steering Committee
Jewish Family Services
Board of Directors, Past Member

Background

Akerman Senterfitt (Orlando, FL)
Shareholder (2007-2009)
Baker & Hostetler (Orlando, FL)
Partner (1995-2007)
Apple Computer, Inc. (Cupertino, CA)
Senior Trademark and Copyright Counsel (1986-1995)
Blakely, Sokoloff, Taylor & Zafman (Beverly Hills, CA)
Attorney (1983-1986)
Carter-Wallace, Inc. (New York, NY)
Trademark Counsel (1982-1983)
Lieberman, Rudolph & Nowak/Hopgood Calimafde Khalil Blaustein & Lieberman (New York, NY)
Attorney (1979-1982)
Fitzpatrick, Cella, Harper and Cinto (New York, NY)
Intern and Summer Associate (1977-1979)

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