This episode features a presentation by Carlton Fields shareholder Mac McCoy regarding the application of Florida's Rules of Professional Conduct to social media usage by Florida lawyers and law firms, highlighting 15 potential ethical pitfalls.

Employees, employers, and the general population have embraced social media with far-reaching legal and ethical implications for businesses and organizations of all types. The use of ubiquitous social media platforms such as Facebook, LinkedIn, and Twitter, and others too numerous to list, touch on issues including the communication of confidential information, EEO policies, intellectual property protection, defamation and privacy, and regulatory concerns. The Carlton Fields New Media Task Force provides forward-looking business and legal strategies that are required to protect your business, while allowing it to take advantage of the opportunities that social media presents.

The Carlton Fields Business Litigation and Trade Regulation Practice Group is the largest practice group within the firm. We are aggressive, thorough, and, above all, practical in our approach to our clients' litigation needs. Our goal is to protect our clients' interests in the most cost-effective way, positioning a case for trial or settlement, as may be appropriate. In every case, we explore suitable opportunities for early resolution of the matter through offers of judgment, mediation, arbitration, or informal settlement, with trial being the last, but sometimes necessary, solution.